This site publishes news on small and large businesses that are especially innovative. These businesses are in a wide variety of industries and include business-to-consumer as well as business-to-business enterprises. Most of them are based in the United States, but have consumers worldwide. They conduct their own research and product development and often have been leaders in their particular industries for years and sometimes even decades. Occasional conference news are also part of this site’s coverage of these innovative businesses. The general focus is on companies that help to make this world a better place through technology, such as renewable energies.